Custom flags and banners are an ideal way to achieve visibility for your organisation or event. And to get the most out of your large format signage, proper maintenance is key. Putting some time and effort into looking after your flags and banners extends their lifespan for greater impact. Buy the best quality banners you can afford and follow these simple maintenance tips so they stand the test of time.

Good maintenance starts with proper storage. Creases and folds in your banners detract from your messaging and leave a poor impression. This is why you need to start with the correct storage procedures.

Roll not fold

Folding results in wrinkles and creases that can be almost impossible to get rid of. Instead, roll your banners and flags loosely around a tube. Roll single-sided banners with the print facing out. For double-sided banners, make sure any pressure-sensitive graphics are on the outside.

Don't store in its frame

It might seem logical to store a banner in its frame, but this keeps the banner under tension and can cause it to weaken over time. Instead, remove it from the frame and roll for storage.

Use the original packaging

Ideally, your banners and flags should be stored in the original packaging in a dry, cool place. Exposure to extreme temperatures and humidity can soon shorten their lifespan.

Both indoor and outdoor signage should be cleaned regularly to ensure they last as long as possible.

Clean your vinyl banners using mild washing-up liquid and water. Dampen a soft cloth in the solution and clean as gently as possible. Avoid scrubbing or using paper products because these can damage the ink.

Outdoor banners should always be cleaned before you store them to prevent the build-up of dirt and grime from degrading the print. Clean in the same way as indoor banners, and be sure to check any connections, such as ropes and screws, for signs of wear and tear.

Cleaning and storing your publicity materials properly is only part of the picture. You also need to display them with an eye to preventing long-term damage from wind, rain and sun.

Indoor banners should always be positioned away from a southern exposure to minimise UV damage. We also recommend specifying UV-resistant inks for all your large-format printing. For outdoor banners, the wind is the enemy. We recommend checking that all banners are properly secured so they don't flap about, which causes rips and tears. Check all fixings for tautness to minimise the effects of wind damage.

Investing in high-quality large format publicity materials is another line of defence against premature ageing. At Sussex Banners, we only use the best materials to prevent wind and UV damage so your flags and banners have the longest possible lifespan. Using premium materials ensures better durability and aesthetics, so your large format publicity makes the best impression year after year.

To find out more about the best banners for your West Sussex business, please contact the Sussex Banners team today on 01273 417009